PUMA Global Football

AWAY JERSEYS
This one-off project supported the launch of the new away kits for several teams. It needed an elegant common visual approach that celebrated the product design and national pride, and would span from social media to in-store and retail window creative to out of home in one package. 
SPECIAL EDITION FOOTBALL BOOTS
These were a series of one-off  advertisements for PUMA's limited edition football boots, primarily used by digital PR. These were concepted, photographed, retouched and designed in-house by me with no project budget.

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