This one-off project supported the launch of the new away kits for several teams. It needed an elegant common visual approach that celebrated the product design and national pride, and would span from social media to in-store and retail window creative to out of home in one package.
SPECIAL EDITION FOOTBALL BOOTS
These were a series of one-off advertisements for PUMA's limited edition football boots, primarily used by digital PR. These were concepted, photographed, retouched and designed in-house by me with no project budget.
PUMA Cell/Nature of Performance
Dick's Sporting Goods Teamsports
PUMA PLAY LOUD
PUMA SPORTLIFESTYLE CAMPAIGN IMAGERY
Dick's x Brooks Running Digital Lookbook
PUMA Retail + Displays
Tracksmith Marathon Store
PUMA x Ferrari Football